Joe Grasso

President of Mario's Hard Espresso

Joe Grasso, Mario’s son and the Founder of Mario’s Hard Espresso, has had a 35-year career in the Film and Television Industry as a Writer, Director, Producer and Cinematographer, and is a member of both the Directors Guild of America (DGA) and the International Cinematographers Guild (ICG).

As the President of Mario’s Hard Espresso, Joe oversees the family-based production of Mario’s, and leads sales and marketing efforts which to-date have doubled year-over-year sales, placed Mario’s Hard Espresso in over 300 active accounts in four states, and attracted over 30K followers on social media.